In the larger picture, generating content without a strategy leads to a messy journey towards your end goal.
My content strategy is tailored to who you are, your target audience and your business objectives. I help define a tone and writing style that is consistent with your business, keeping in mind your marketing strategy. And for those businesses that require it, content structure can be built with an SEO mindset to leverage the benefits of search engine optimisation.
I do a complete audit your website (if you have one) or advise you on what copy is required to create a new one, in keeping with SEO mandates.
I plan the creation of usable content for the website as well as social media, based on your business objectives and the requirements of the end user.
I take stock of your content inventory, and based on the gap analysis, I advise you on what to keep, what to leave out and what to add.
I suggest ideas for content creation, based on your budget, that help you think beyond the blog post.
Trust me to tell your story. To keep it simple, yet make it memorable.
Call me Hawk-Eye when it comes to editing and proofing copy.
Short one-on-one or group training programmes to enhance written skills.
Tina has played a pivotal role in multiple projects & successfully transitioned couple of large retainers for Ardent. Her content writing, proofing & management skills are the best I’ve seen in this part of the town. Tina was thorough with her on-page & off-page content deliver...
Tina and her team have provided exceptional service in managing the build and design of our websites. Thanks to Tina and her team we have user-friendly sites that are designed to suit the Australian inbound and domestic tourism market and are based around strong SEO ...
When I decided to take my website redesign to the next level, I knew immediately that an experienced content writer had to be a big part of my overall scheme of things. I’ve seen how Tina expresses herself and writes about various topics and there was no doubt in my mind...
I have to say Tina was instrumental in formulating writing guidelines and creating copy from scratch for our travel website TourChief.com. We needed copious amounts of content to sell travel experiences in locations across Australia – landing page copies...
Over the past five years, I have had the pleasure of interacting and working with Tina. As the Director of a Creative Agency, I am constantly on the lookout for content developers with good language skills and editing prowess. Tina has consistently approached every task that has....